Go with the Flow
Technology Takes PEOs from Communications and Management to Infrastructure and Data Protection
Many things PEOs do are intangible. Much of their value proposition depends on the flow of data in from clients and employees and the services delivered as a result of that data. If ever there were a type of business ideally suited to technology, PEO is it.
PEOs continue to advance in service, efficiency, and sophistication, and to a large extent, advancing technology helps fuel that. Social media’s growth into a part of everyday life brings business opportunities, as PEOs learn to apply marketing principles and strategies to this new communications channel. Because PEO services also involve the exchange of employment, HR, compliance, and business information, social media can be an effective tool there as well.