About the Conference
NAPEO’s 2026 Annual Conference & Marketplace will be held on September 16th through September 18th at the JW Marriott in Marco Island, Florida.
Frequently Asked Questions
NAPEO’s Annual Conference & Marketplace is our premier event and the largest, most dynamic educational and networking experience for the PEO industry. Join PEO professionals and industry leaders from across the nation to exchange ideas, share best practices, and gain valuable insights from expert speakers. The event features engaging classroom sessions, interactive discussion forums, a robust trade show, and unparalleled networking opportunities. This is the can’t-miss event of the year for PEO professionals and industry vendors alike!
Join NAPEO as we escape to coastal elegance. Nestled along three miles of private Gulf-front beach, JW Marriott Marco Island is a Balinese-inspired oceanfront sanctuary designed to balance luxury and relaxation.
In today’s digitally connected world, there’s no substitute for the power of face-to-face interactions. Trade shows offer a rare opportunity to engage directly with attendees, creating meaningful experiences that leave a lasting impression. Exhibitions foster valuable business relationships and provide unparalleled opportunities for growth. Connect in person with your current and potential customers, raise brand awareness, and drive sales. Attendees include PEO CEOs, presidents, owners, and key decision-makers. Exhibiting at NAPEO’s Marketplace offers your company significant visibility. In addition to exhibit space, our sponsorship and customized advertising packages ensure your brand maintains a prominent presence throughout the conference.
NAPEO has secured a special block of rooms at the JW Marriott Marco Island for registered attendees. Take advantage of our discounted rates. A booking link will be provided upon registration, which is expected to open in April. We highly recommend booking your accommodations early to ensure availability.
We expect 1,000+ attendees at NAPEO’s Annual Conference & Marketplace, 475+ are expected from PEO companies.
Early-bird reservations for NAPEO’s 2026 Marketplace are now open for returning exhibitors!
Returning exhibitors are being contacted in order of their standing in NAPEO’s Exhibit Point System and may now secure their preferred booth space for the 2026 Marketplace.
First-time exhibitors are invited to submit a rental agreement and will be assigned booth space in order of the agreement’s signature date. For more information or to request a rental agreement, contact Nancy Benoudiz at nbenoudiz@napeo.org for more details and the rental agreement.
- Generate high-quality sales leads by engaging directly with key decision-makers in the PEO industry.
- Strengthen relationships with existing clients through personalized, face-to-face interactions.
- Introduce your innovative products and services to a targeted PEO audience.
- Stay ahead of the curve with first-hand insights into the latest trends and market changes in the PEO industry, empowering you to better meet client needs.
- Assess your competition and refine your market positioning for greater success.
- Demonstrate your commitment to the PEO industry by supporting NAPEO, its leading trade association.
- Develop and expand your target markets for continued business growth.
- Enhance your brand image and boost recognition within the PEO industry.
- Grow your database of prospects for effective post-show follow-up.
Above all, increase sales and drive profitability by showcasing your services to a highly engaged, targeted audience of potential buyers.
- Enjoy six hours of dedicated, uninterrupted exhibit time, enhanced by strategically located food and beverage stations, ensuring that attendees explore every corner of the hall each day.
- Take part in evening wine and beer tastings held within the exhibit hall, offering a relaxed atmosphere for networking.
- Receive a 7″ x 44″ ID sign, a 2′ x 6′ draped table with two side chairs, and a wastebasket for your booth setup.
- Gain access to three complete mailing lists of attendees (two pre-conference and one post-conference), delivered electronically to support your pre- and post-show marketing efforts.
- Take advantage of exclusive sponsorship opportunities to further elevate your company’s presence within the PEO industry.
- Receive complimentary promotion in the on-site conference program, highlighting your company to attendees.
- Benefit from free promotion on NAPEO’s online exhibitor listing to increase visibility.
- Enjoy discounted upgrades to full registration status, providing booth personnel access to valuable educational sessions.
Who Will Attend?
By Title
- CEO, President, Owner – 37%
- Vice President/ EVP – 24%
- Director – 16%
- C-level – 10%
- Manager/ Supervisor – 7%
- Staff/ Departmental Employee – 5%
- Unknown – 1%
By Function
- Senior Management (general) – 42%
- Sales/ Marketing/ Client Services/ Business Development – 16%
- HR/ Legal/ Government Affairs – 15%
- Operations/ Technology – 13%
- Finance – 9%
- Risk Management/ Benefits/ UI – 4%
- Other/ Unknown – 1%
By Company Size/ Gross Revenue
- Less than $10 Million – 15%
- $10-15 Million – 5%
- $15-50 Million – 20%
- $50-150 Million – 20%
- $150-500 Million – 24%
- $500 Million – $4 Billion – 6%
- $4 Billion or more – 5%
- Unknown/ non-NAPEO member – 5%
Follow the Conference
The conference hashtag is #NAPEO26
Twitter: @napeo
Facebook: www.facebook.com/NAPEO
Download the conference mobile app. Search “NAPEO” in your app store and select download. Once in the app, choose which NAPEO event you’d like to view. (The mobile app is available two weeks before the Conference begins).